Net­flix: At home abroad

Daily Freeman (Kingston, NY) - - BUSINESS -

As Net­flix sees U.S. sub­scriber growth slow­ing down, in­ter­na­tional growth is pick­ing up the slack.

While the com­pany added 370,000 U.S. sub­scribers dur­ing the July-Septem­ber quar­ter, that’s far less than the 880,000 it added in the same quar­ter last year.

Out­side the U.S., how­ever, the com­pany added 3.2 mil­lion sub­scribers, more than an­a­lysts ex­pected. Net­flix op­er­ates in 189 coun­tries, or 130 more than a year ago. Net­flix now has 86.7 mil­lion sub­scribers, 45 per­cent of whom are out­side the U.S.

While in­vestors sent shares tum­bling in the sec­ond quar­ter af­ter Net­flix missed fore­casts, they re­acted pos­i­tively this time, send­ing the stock up nearly 30 per­cent since the re­sults came out.

An­a­lyst John Black­ledge says part of the sub­scriber strength is due to the suc­cess of orig­i­nal shows like the hor­ror se­ries “Stranger Things.” He adds, “Orig­i­nal con­tent is trans­form­ing the busi­ness, which should con­tinue in 2017.”

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