Car­ni­val Corp. launch­ing three shows about va­ca­tions, travel

Daily Local News (West Chester, PA) - - FEATURES - By Beth J. Harpaz

Car­ni­val Corp. is launch­ing three TV pro­grams about travel, va­ca­tions and cruis­ing that will air on ABC, NBC and The CW net­works begin­ning Oct. 1.

The three half-hour se­ries will air on Satur­day morn­ings, the com­pany said Mon­day. Each show will have its own real-life nar­ra­tive ex­plor­ing sea­side des­ti­na­tions, in-port ad­ven­tures or the va­ca­tion ex­pe­ri­ences of real trav­el­ers.

Car­ni­val Corp. owns more than 100 ships across 10 dif­fer­ent cruise line brands, in­clud­ing Hol­land Amer­ica, Princess, Fathom and Cu­nard in ad­di­tion to Car­ni­val Cruise Line. The shows will fea­ture ships from all of Car­ni­val Corp.’s cruise brands over the course of var­i­ous episodes.

Car­ni­val does not con­sider the pro­grams in­fomer­cials, and there won’t be ex­plicit pitches for view­ers to book cruises as the pro­grams’ sto­ries un­fold. But the shows will break for reg­u­lar ads, in­clud­ing ads for Car­ni­val brands, and chan­nels air­ing the shows plan to sell ads for other prod­ucts dur­ing the half-hour. The shows are: —”Ocean Treks with Jeff Cor­win,” air­ing on ABC af­fil­i­ate chan­nels. The show will fol­low Cor­win, the host, on ad­ven­tur­ous ex­cur­sions in var­i­ous ports, in­clud­ing wildlife-watch­ing, kayak­ing, zip-lin­ing, div­ing, rap­pelling and moun­tain-climb­ing.

—”The Voy­ager with Josh Gar­cia,” air­ing on NBC sta­tions. The show will fol­low Gar­cia, the host, as he meets lo­cals in sea­side des­ti­na­tions to ex­plore his­tory, cul­ture, food and other sto­ries.

—”Va­ca­tion Cre­ation,” air­ing on The CW net­work. The show will be hosted by “In Liv­ing Color” star Tommy David­son and YouTube celebrity An­drea Feczko as they cre­ate per­son­al­ized dream va­ca­tions for in­di­vid­u­als, cou­ples and fam­i­lies who’ve weath­ered hard­ships or are in need of hope or qual­ity time to­gether.

Car­ni­val Corp.’s CEO Arnold Don­ald said in a state­ment that the shows are de­signed to reach a broad con­sumer au­di­ence and will il­lus­trate “how much fun peo­ple have trav­el­ing the world by ocean,” while help­ing to “dis­pel out­dated myths about cruis­ing.”

Sur­veys have shown that peo­ple who take a cruise of­ten be­come re­peat cruis­ers, but the ma­jor­ity of Amer­i­cans have never set foot on a cruise ship. Get­ting those non-cruis­ers to con­sider a cruise va­ca­tion is a huge chal­lenge for the cruise in­dus­try. While mil­lions of peo­ple cruise safely each year around the world, iso­lated in­ci­dents on ships tend to garner out­size at­ten­tion, whether they’re out­breaks of the norovirus or head­lines about ships that be­come tem­po­rar­ily dis­abled at sea.

“Ocean Treks” and “The Voy­ager” are sched­uled to air at 9 a.m. lo­cal time and “Va­ca­tion Cre­ation” at 10:30 a.m. lo­cal time. Ex­act times in spe­cific mar­kets are sub­ject to change.

The in­di­vid­u­als and fam­i­lies fea­tured on “Va­ca­tion Cre­ation” are reg­u­lar peo­ple, not ac­tors or celebri­ties, who re­sponded to a call to be con­sid­ered for the show. Their trips are pro­vided free other than pay­ing taxes re­quired by law.

Car­ni­val part­nered with Lit­ton En­ter­tain­ment, a com­pany that spe­cial­izes in Satur­day-morn­ing con­tent, to de­velop and pro­duce the pro­grams. Lit­ton syn­di­cates the con­tent to the net­works.


This un­dated photo pro­vided by Car­ni­val Cor­po­ra­tion shows hosts An­drea Feczko on the far left and Tommy David­son on the far right tak­ing a selfie with the Geoghe­gan fam­ily on a Mediter­ranean cruise to Greece. Feczko and David­son are hosts of “Va­ca­tion Cre­ation,” one of three new shows pro­duced by Car­ni­val Corp., show­cas­ing va­ca­tion and travel con­nected to cruis­ing. “Va­ca­tion Cre­ation,” which will be­gin air­ing on The CW net­work this fall, fea­tures per­son­al­ized va­ca­tions for in­di­vid­u­als, cou­ples or fam­i­lies who have faced hard­ship or are in need of hope or qual­ity time to­gether.

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