Makes us happy
Angela Roi is transforming fashionistas into philanthropists.
Angela and Roi Lee met in 2011 as college students in Boston. After bonding over their shared love of fashion, the pair started dating and soon formed the idea of founding a charity-focused fashion company. They launched Angela Roi in 2013, inspired, in part, by Angela’s mother’s elegant collection of handbags. Although she had no background in fashion design, Angela did possess an innate good taste that helped her craft a collection of stylish bags offered at extremely competitive prices. In the meantime, Roi, the business side of the brand, began sourcing premium synthetic leathers, allowing the company to produce high-quality bags while literally saving the hides of countless animals. Angela Roi’s especial innovation is its “donate by color” endeavor. Inspired by the fact that many causes are associated with particular hues (Alzheimer’s with purple, HIV/AIDS with red, etc.), the company allows consumers to support their favorites by purchasing handbags according to their shades. “As we educate our customers about causes and animal-friendly leather,” says Angela, “we hope that people will become more thoughtful about buying fashion pieces.”
Angela and Roi Lee pose
with their handbags at Bene Rialto in Manhattan.
Jules bucket bag in wine by Angela Roi $145 domino.com/winter15
V chain cross-body bag in ivory by Angela Roi $82 domino.com/winter15
Morning Mustard crossbody bag by Angela Roi $95 domino. com/winter15
Sunday tote II in dark green by Angela Roi $150