WILL VINYL SURVIVE PANDEMIC? AS FAR BACK AS THE 1920S, when the launch of radio first threatened the format’s dominance, records were marked as doomed. A century later, they’re more popular than they’ve been in decades. Perhaps that’s why many in the industry are expressing optimism that they will be able to withstand COVID-19. “In the independent world, the odds are stacked against you,” says Melanie Sheehan, a label manager for Rough Trade Records. “Opti- THE RADIO, TAPES, CDS, ITUNES, AND (FOR THE MOMENT) STREAMING COULDN’T KILL IT. BUT NOW THE LP BIZ—AND RECORD STORES—FACES ITS GREATEST CHALLENGE YET. By Tyler Aquilina ALEX SUSKIND @ALEXJSUSKIND PHOTOGRAPH BY STEPHANIE GONOT EDITED BY →
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