Pro Tips from Su­per Sell­ers

FamilyFun - - DIG IN -

Over An­abelle, the past 14, and seven Daniel, sum­mers, 10, of New the Bean York kids, City, have raised nearly $20,000 for ALSF. Crazy im­pres­sive, right?! Here are their best tips: 1. MAKE A PLAN. Write a list of what you need to do be­fore the event, and post it where ev­ery­one in the fam­ily will see it. This will help keep the process stress-free and fun! 2. PLAY TO YOUR KIDS’ STRENGTHS. Let the kid who loves to bake, bake. The crafty kid can go to town on the stand, and your chatty kid can get busy spread­ing the word about the event. “I re­ally like cook­ing, so this is re­ally fun for me,” says An­abelle. 3. SELL A VA­RI­ETY OF TREATS. Daniel and his dad make their fa­mous brownies, and An­abelle and her mom bake lemon bars and cook­ies. And they have cups of le­mon­ade of course! (Clearly we took their ad­vice when plan­ning this story.) 4. TALK UP PASSERSBY. It’s Daniel’s job to lure in cus­tomers on their busy New York City cor­ner with his boom­ing voice. “We get to meet new peo­ple from all over our neigh­bor­hood, and some­times my friends and teach­ers come,” he says. (Even Paul Mc­cart­ney once stopped by on his way to a per­for­mance!) Let the kids take turns to avoid burnout. 5. SO­LICIT ON­LINE DO­NA­TIONS. The Bean fam­ily emails ev­ery­one they know a link to their web­site (see page 33 for info on mak­ing yours), and they pro­mote the event on so­cial me­dia. About half of the money they raise comes from the stand it­self. The other half comes from on­line do­na­tions, so this is key to their big num­bers—and, po­ten­tially, yours!

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