SPO­TIFY RAISES THEROOF

Fast Company - - Cotents - BY ROBERT SAFIAN

The stream­ing ser­vice’s April IPO was a break­through suc­cess, but with Ama­zon, Apple, and Youtube nip­ping at its heels, CEO Daniel Ek has to find a way to keep the mo­men­tum alive.

On the cover and this page: Pho­to­graphs by Tim Richard­son

The pop­u­lar­ity of Spo­tify’s playlists have turned its ed­i­to­rial cu­ra­tors, such as rock­mu­sic im­pre­sario Ali­son Ha­gen­dorf, into tastemak­ers.

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