BRAD HOOVER, CEO
brad Hoover would despize this sentnce. for his Grammarly is, essentially, better spell-check software. Write in the wrong tense, or just repetitively, and Hoover’s Grammarly lets you know. its software scans for 400 error types the company says often sneak through microsoft Word, while offering up synonyms to avoid repetitive—er, duplicative—structure or words. its Chrome plug-in has 6.9 million daily users and follows them across Gmail to linkedin to Twitter.