CLARENCE BIRDSEYE

Forbes - - FORBES 100TH ANNIVERSARY -

founder of Gen­eral Seafood Corp. (1923)

“The story of the de­vel­op­ment of quick-freezing, the most rev­o­lu­tion­ary idea in the his­tory of food, is a dra­matic one. Clarence Birdseye, an Amer­i­can sci­en­tist sta­tioned in Labrador on a mis­sion for the United States Bi­o­log­i­cal Sur­vey, ob­served that oc­ca­sion­ally in the ex­treme cold of Win­ter, a fish would be al­most in­stantly stiff­ened when brought into the cold air. He fur­ther ob­served that if thrown back within a short time the fish would presently re­gain a sem­blance of life. He rea­soned that quick-freezing could cause no ap­pre­cia­ble dam­age in struc­ture, and car­ried fur­ther in­ves­ti­ga­tions al­ready un­der way by sci­en­tists in many coun­tries, prov­ing the ad­van­tages of quick-freezing.” —“Frozen Foods Make De­but” (Novem­ber 1, 1930)

JAN­UARY 1, 1930

“What Caused the Panic?”

FIRST IN FORBES

Royal Air Force of­fi­cer Frank Whit­tle sub­mits a patent for the first jet en­gine.

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