20th edi­tion of In­ter­na­tional Golf Travel Mar­ket (IGTM) will take place in Cannes

Golf Vacations - - Chip Shots -

Reed Travel Ex­hi­bi­tions and David Lis­nard, Mayor of Cannes, are pleased to an­nounce the 20th edi­tion of the In­ter­na­tional Golf Travel Mar­ket ( IGTM) will be held at the Palais des Fes­ti­vals et des Con­grès in Cannes from De­cem­ber 11 to 14, 2017.

Or­gan­ised by Reed Travel Ex­hi­bi­tions, IGTM is the world’s lead­ing, global B2B event for golf tourism sup­pli­ers, buy­ers and me­dia, with more than 1,300 vis­i­tors, 600 ex­hibitors, 400 tour op­er­a­tors and 100 spe­cialised golf me­dia ex­pected to at­tend the mile­stone event.

The land­mark edi­tion of IGTM is set to be a pre­lude to golf’s most pres­ti­gious team event, The 2018 Ry­der Cup, which takes place at Le Golf Na­tional, on the out­skirts of Ver­sailles near Paris.

David Lis­nard com­mented: “In view of the next Ry­der Cup in Paris, the gather­ing of in­ter­na­tional golf tourism pro­fes­sion­als in Cannes will be a won­der­ful op­por­tu­nity to show­case France as a des­ti­na­tion in an at­trac­tive and priv­i­leged golf­ing re­gion.

The golf tourism in­dus­try is a con­stantly grow­ing sec­tor, which we must em­brace if we are to fur­ther de­velop our range of tourism ser­vices. In host­ing the 20th edi­tion of IGTM, the lead­ing event in the sec­tor, we will play a ma­jor role in boost­ing tourism in the Riviera from the world’s sport­ing com­mu­nity, and more specif­i­cally Bri­tish, Amer­i­can and Asian vis­i­tors.”

Char­lie Crack­nell, Se­nior Ex­hi­bi­tion Di­rec­tor at Reed Travel Ex­hi­bi­tions, added: “Cannes is one of the most glam­orous des­ti­na­tions in Europe and, as the es­tab­lished home of the world’s largest fes­ti­val of cinema, it is the per­fect des­ti­na­tion to host the land­mark edi­tion of IGTM.

“The qual­ity of golf cour­ses and re­sorts in Cannes is out­stand­ing and, com­bined with an ex­cel­lent con­fer­ence fa­cil­ity at Palais des Fes­ti­vals et des Con­grès, we have all the nec­es­sary el­e­ments to stage a truly fan­tas­tic event.”

Showcasing one of Europe’s most stylish golf­ing des­ti­na­tions, Cannes and the wider Côte d’Azur, IGTM 2017 will not only help put the spot­light on over 30 of the re­gion’s golf cour­ses, many of which are in­ter­na­tion­ally renowned, it will also high­light the 600+ cour­ses through­out France.

David Lis­nard added: “IGTM will help con­trib­ute to ex­pand­ing the in­ter­na­tional rep­u­ta­tion of Cannes, the cap­i­tal of out­door sports, and the Côte d’Azur, as an un­beat­able tourist and golf­ing des­ti­na­tion thanks to the di­ver­sity of our coun­try­side, sunny cli­mate, his­tory, cul­ture and the qual­ity of our in­fra­struc­ture.

“The event will also high­light the re­gion’s hos­pi­tal­ity ex­per­tise, ex­cel­lent in­fra­struc­ture and first-class pro­fes­sion­al­ism – all of which will help drive eco­nomic wealth to the re­gion.”

Be­fore and dur­ing IGTM 2017, FAM trips will also be or­gan­ised on the Côte d’Azur for tour op­er­a­tors and spe­cialised press in the golf travel sec­tor.

“In a con­text of height­ened com­pe­ti­tion with Euro­pean and in­ter­na­tional des­ti­na­tions, all the links in the tourism chain have been mo­bilised to pro­vide at­trac­tive con­di­tions to IGTM’s or­gan­is­ers thanks to the com­bined ef­forts of Cannes Town Coun­cil, SEMEC, Atout France, the CRT Côte d’Azur, golf­ing ho­tels, agencies and all pro­fes­sion­als in­volved in pro­mot­ing the Côte d’Azur des­ti­na­tion,” com­mented David Lis­nard who praised the part­ners for their com­mit­ment.

The 20th edi­tion of IGTM fol­lows a record-break­ing event in Mal­lorca that counted more than 14,000 pre-ap­proved ap­point­ments, the high­est num­ber of pre­reg­is­tered buy­ers and 515 ex­hibitors, to­gether with a range of lo­cal and in­ter­na­tional me­dia, at­tend­ing the four-day event that took place at Son Ter­mes, in Palma.

Cannes, France

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