EAU WU!!

Hamptons Magazine - - Contents -

On the eve of his first fra­grance launch, pow­er­house de­signer Ja­son Wu sits down with Hamp­tons for an exlu­sive one-on-one.

ON THE EVE OF HIS FIRST FRA­GRANCE LAUNCH, POW­ER­HOUSE DE­SIGNER JA­SON WU SITS DOWN WITH HAMP­TONS FOR AN EX­CLU­SIVE ONE-ON-ONE. BY SAMAN­THA YANKS

We have watched you rise through the ranks to be­come one of the most pro­lific de­sign­ers. Has a fra­grance been some­thing you have long wanted for your name­sake port­fo­lio? It’s been a dream project of mine to cre­ate my own fra­grance. I’ve done many dif­fer­ent col­lab­o­ra­tions within beauty over the past decade, and it was al­ways the goal to launch beauty un­der my own brand one day. It’s been an in­cred­i­bly per­sonal project for me. What notes in the fra­grance res­onate with you the most? When I started the project with per­fumer Frank Voelkl at Fir­menich, he showed me over 200 raw in­gre­di­ents, and I kept go­ing back to this one note that stood out for me. I re­al­ized my affin­ity for jas­mine sam­bac be­cause it brought me back to my child­hood in Tai­wan when I used to pick th­ese flow­ers from my neigh­bor’s wall full of jas­mines. The scent trig­gered such a strong re­ac­tion from me. You were just out East for the Net-a-porter event— that must have been a nice break. I love the Hamp­tons, be­cause it’s a great lit­tle get­away dur­ing the sum­mer—es­pe­cially dur­ing Au­gust, when I need a break [while] pre­par­ing for fash­ion week! Saks Fifth Av­enue, 611 Fifth Ave., New York, 212-753-4000; 225 Lib­erty St., New York, 646-3446300; saks.com

“IT WAS AL­WAYS THE GOAL TO LAUNCH BEAUTY UN­DER MY OWN BRAND ONE DAY. IT’S BEEN AN IN­CRED­I­BLY PER­SONAL PROJECT FOR ME.” — JA­SON WU

Ja­son Wu (LEFT) has launched a new scent with flo­ral notes that take him back to his child­hood. ABOVE: A sketch of the fra­grance bot­tle. BE­LOW, LEFT AND RIGHT: Looks from Ja­son Wu’s Fall/ Win­ter 2017–18 run­way show.

The key notes of Ja­son Wu’s new epony­mous fra­grance ($145 for 3 oz.) in­clude jas­mine sam­bac, peony, and lily of the val­ley. The nude color of the juice, he says, “was in­spired by the pressed-pow­der com­pacts of the 1950s and em­bod­ies the so­phis­ti­ca­tion and re­fine­ment of the Ja­son Wu woman.” SHOWN

HERE: Ja­son Wu eau de parfum, shower oil, and body cream.

Newspapers in English

Newspapers from USA

© PressReader. All rights reserved.