The Age of Dis­rup­tion

EV­ERY­THING IS SUB­JECT TO DIS­RUP­TION.

ISO & Agent - - EDITOR’S LETTER - Daniel Wolfe Edi­tor

Even newer tech­nolo­gies, like the mo­bile point of sale, are find­ing them­selves un­der at­tack by in­no­va­tive con­cepts and busi­ness models. The EMV mi­gra­tion is just one cat­a­lyst for change, al­low­ing new en­trants or rein­vig­o­rated in­cum­bents to swoop in to re­place “older” magstripe don­gles and de­vices.

New reg­u­la­tory con­cerns are also put­ting more pres­sure on mer­chants. Le­gal mar­i­juana sell­ers, for ex­am­ple, strug­gle to ac­cept pay­ments, and tra­di­tional mer­chants are still com­ing to terms with the ever-evolv­ing PCI data se­cu­rity stan­dards.

The role of ISOS and agents in this dy­namic en­vi­ron­ment is chang­ing as well.

ISOS are plac­ing a greater em­pha­sis on ed­u­ca­tion, mak­ing them­selves avail­able as guides who can help mer­chants un­der­stand this new pay­ments mar­ket. In this role there are also fresh op­por­tu­ni­ties to tap into, such as the grow­ing reach of in­ter­na­tional pay­ment com­pa­nies in need of part­ners, or the tech­nol­ogy-based over­haul of loy­alty and re­wards.

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