Network Merchants (NMI)
NMI provides payments enablement technology that empowers ISOS, VARS, ISVS and payment facilitators to offer their own branded payment gateway services, all without having to build and maintain the technology or payment platform themselves. Our omni-chann
What’s the difference between a traditional payment gateway and NMI’S payments enablement technology?
The biggest difference between working with a traditional payment gateway and using NMI’S payments enablement technology is control. When an ISO enters into a reseller agreement with a traditional payment gateway, they give up control over their merchant relationships. This is because the payment gateway owns the contractual relationship with the merchant, which leaves the ISO, who brought the relationship, out of the picture. Also, because the ISO is forced to promote the payment gateway’s brand, they lose the opportunity to promote their own brand and service value to their customers.
When an ISO uses NMI’S payments enablement technology, they have an entirely different experience. The ISO has total control and ownership over their merchant relationships, as well as the ability to promote and build their brand’s equity. NMI is focused on building secure, industryleading payments technology that ISOS can brand and sell to their merchant customers as their own, all without the burden and expense of building, operating and maintaining the platform. This frees them to do what they do best—provide top-notch payment services to their merchants. This is also a gamechanger for ISOS who want to be the gateway themselves, but don’t want to shoulder the financial and technological demands that come along with it.
Why would any ISO want to be a reseller of a gateway when they could be the gateway themselves with payments enablement technology?
We ask ourselves this same question everyday. Most ISOS invest a considerable amount of time, money and resources into building their business, so why would they want to resell and help build the brand, and business, of someone else’s payment gateway? Especially when that payment gateway is competing against them by selling direct to merchants, and in some cases, even poaching the ISO’S merchants. NMI has a long-standing policy that we do not compete with our ISO partners and we do not sell direct to merchants. Instead, we focus on enabling our partners to offer their own branded payment gateway services to their merchants.
What are the benefits of payments enablement technology?
Once again, we don’t sell direct to merchants. So unlike working with a traditional payment gateway, using payments enablement technology means you’ll never have to worry about us competing against you for merchant or gateway services. This is our commitment to our partners and a long-standing philosophy at NMI. Our focus is on building industryleading payment technology that enables our ISO partners to promote and sell their own branded payment gateway.
Our ISO partners also benefit from our R&D and unrelenting focus on security and innovation that we continually invest into our payments enablement platform. This in turn empowers our partners to confidently promote their own payment gateway
as being highly secure, reliable and feature rich. Some of the key benefits of the NMI payments enablement platform are its PCI-DSS compliance, geographic redundancy, support for more than 150 processors and integrations to hundreds of shopping carts and third-party solutions.
Another large benefit is having the ability to set the margins for the products and services offered to merchants. Additionally, when it comes time for the merchants to pay, our flexible billing platform helps collect payments. The ISO just needs to decide if they want to debit their merchants directly, or if they want to bundle their services, in which case we can debit their account instead.
Why is branding my payment gateway so important?
Branding your payment gateway provides you with an opportunity to strengthen your merchant relationships and reinforce your own brand. It ultimately allows you to expand your product offering to your merchant customers and eliminates the need to bring a confusing 3rd party into the mix. By doing this, you can differentiate your business, win more merchants and create loyalty across your merchant base.
What branding options are available on the payments enablement platform?
There are only a few gateways out there that offer partial branding options, but in order to be worthy of the name payments enablement, we knew that our technology had to be completely brandable. We recognize that the payment gateway is an extension of the ISO’S brand, which is why our branding options cover every aspect of the gateway—from uploading your logo, to changing the color scheme and font to customizing the URL to match your business—we know that these are absolute musthaves. Beyond that, we also provide branding control over the login portal, APIS, billing statements and system-generated emails.
Aside from branding the technology itself, we provide our partners with unbranded marketing collateral that they can easily insert their logo into and change the color schemes on and pass on to current or prospective merchants.
How do I choose the right payment gateway partner for my business?
Not all ISOS are created equal, so it’s important to find a payment gateway partner that’s the right fit for your business. Maybe you’re an ISO who’s looking for a partner that enables you to support not only your merchants, but also your sales agents and sub-isos. Or maybe you’re an ISO whose merchant base is going to need a lot of handholding to get them off the ground. Whatever your pain points are, make sure your partner is able to handle them.
NMI’S payments enablement platform for instance, is one of the only platforms out there that is built on a multi-tiered hierarchy, which enables ISOS to manage all of their sales agents or sub-isos under one account and also allows merchants to board multiple MIDS on a single gateway account.
In addition, NMI partners are assigned a dedicated Partner Development Manger that is there to help them get up and running and are a resource for anything that comes up along the way. Our Partner Development Managers coupled with our amazing support team and our in-depth training materials, ranging from video tutorials to detailed guides, ensures they have the support and expertise they need to succeed as a payment gateway provider.