CBS is No. 1, but new series lagging
When the dust settled from the first week of the new TV season, CBS emerged on top, with six of the 10 most-watched shows.
The network got big numbers from crime dramas such as “NCIS” (19.4 million viewers), “NCIS: Los Angeles” (15.8 million) and “The Mentalist” (15.5 million), according to data released Tuesday by the Nielsen Co.
The No. 1 program in viewers was Monday’s season premiere of “Dancing With the Stars” on ABC (21.3 million), while the prize in adults ages 18 to 49 went to NBC’s Sunday football game between the Jets and the Dolphins (7.3 rating/19 share, 18.2 million viewers). Fox’s Season 2 opener of “Glee” was the top-rated entertainment program in that advertiser-friendly demographic (5.6 rating/16 share, 12.5 million).
However, in a sign of a long season ahead for broadcasters, the top 10 lists in both viewers and the 18-49 demographic included none of the new series heavily promoted by the networks. The top new program was CBS’s “Hawaii Five-0” remake (14.2 million), which ranked No. 11 in viewers but barely cracked the top 20 among young adults. Rivals had an even tougher time: NBC’s top-rated new show was the comedy “Outsourced” at No. 25 in the 18-49 demographic, while ABC’s was the comedy “Better With You” at No. 48. Fox has already canceled its drama “Lone Star,” which ranked 75th among young adults.
Overall, CBS was an easy No. 1 (averaging 12.5 million viewers during prime-time hours), trailed by ABC (9.6 million), NBC (8.2 million) and Fox (6.5 million). CBS also led in 18-49 with a 3.3 average rating, ahead of ABC and NBC with 2.8 apiece.
Cable quieted down during a week that really belonged to the broadcasters, with the only ratings sizzle coming from the Saints vs. 49ers matchup on ESPN Monday night (15.1million). email@example.com Here are the rankings for national prime-time network television last week (Sept. 20-26) as compiled by the Nielsen Co. They are based on the average number of people who watched a program from start to finish. Nielsen estimates there are 295 million potential viewers in the U.S. ages 2 and older. Viewership is listed in millions.
‘STARS’: Audrina Patridge, Tony Dovolani.