‘Casablanca’ poster: $478,000
How much would someone pay for a vintage movie poster? Well, if that film is “Casablanca,” one person’s answer is $478,000.
That’s how much a bidder coughed up Saturday for the only known surviving Italian-issue poster for the 1942 film starring Humphrey Bogart and Ingrid Bergman. The poster sold through Heritage Auctions of Dallas.
“The buyer has just set a world record and acquired what we in the poster collecting world would equate to a masterpiece,” said Grey Smith, Heritage’s director of vintage posters.
“The stunning artistry put into this poster makes it stand head and shoulders above any paper produced for the film.”