The Mayo Clinic is ready to diagnose your social media needs,
Is your social media policy in need of a checkup? Do you need a second opinion on how to use Facebook? Well, the good folks at the Mayo Clinic are ready to take your vital signs.
The Rochester, Minn.-based system has launched the Center for Social Media, which according to Mayo is a first-of-its-kind effort to expand the use of services such as Twitter, Facebook and blogs among hospitals and health systems to communicate with patients.
The system plans to offer training for healthcare workers in using online social media, along with consulting and coaching for organizations on how to keep the use of social media aligned with business goals, according to a news release.
“Mayo Clinic believes individuals have the right and responsibility to advocate for their own health, and that it is our responsibility to help them use social media tools to get the best information, connect with providers and with each other, and inspire healthy choices,” Mayo President and CEO John Noseworthy says in a written statement.
Only about 760 of the nation’s 5,000 hospitals have a presence in social networking sites, according to an online list on the blog, “Found in Cache,” with the largest number of those participating in Twitter, at about 580.
If you’re ready to get your Twitter and Facebook on, you can mark your calendars for the second Mayo Clinic/Ragan Communications Social Media Summit. It’s set for Sept. 27-29 on the Mayo Clinic campus in Jacksonville, Fla.
The Mayo Clinic’s new Center for Social Media wants to help you make healthy social media connections.