Pam Kehaly was named president and general manager of Anthem Blue Cross of California, effective Aug. 30. Kehaly replaces Leslie Margolin, who left the WellPoint subsidiary on July 19 after two years on the job to join a new California-based healthcare coalition. Kehaly had been president of national accounts at Aetna and led Aetna’s west regional national accounts division. Before that, she worked in sales and operations for WellPoint in California. Her age was not available. Margolin’s resignation in July had come after Anthem Blue Cross attempted to raise rates for 800,000 individual policyholders this spring by up to 39%, causing a public outcry and congressional hearings. The Woodland Hills, Calif.-based insurer later submitted smaller rate increases to the state insurance department.