CEO gets bent out of shape for good health

Modern Healthcare - - OUTLIERS -

It seems as if Aetna Pres­i­dent and CEO Mark Ber­tolini would rather skip a visit to the doc­tor. The chief ex­ec­u­tive of the Hart­ford, Conn.based health in­surer has been talk­ing up his de­vo­tion to med­i­ta­tion and yoga.

At SXSW in March, a blog­ger wrote about Ber­tolini dis­cussing the role of med­i­ta­tion in his health reg­i­men. And, just last week, a Kaiser Health News re­porter tweeted from the World Health Care Congress Con­fer­ence: “Aetna CEO says yoga, beta chant­ing and acupunc­ture work for him—no docs needed.”

At­ten­tion to the role that med­i­ta­tion and yoga can play in re­duc­ing stress and im­prov­ing health has even made its way into Aetna’s busi­ness. Last year, the in­surer re­leased the re­sults from a study that en­rolled about 240 em­ploy­ees in a mind-body stress re­duc­tion pro­gram to an­a­lyze the ef­fect on health­care costs and stress lev­els.

“Help­ing peo­ple take con­trol of their health is a crit­i­cal step in achiev­ing bet­ter health and re­duc­ing the cost of health­care,” he said in a news re­lease at the time.

Ber­tolini

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