Asides

Modern Healthcare - - OUTLIERS ASIDES & INSIDES -

If you’re a singing os­teopath, you could win a trip to the Os­teo­pathic Med­i­cal Con­fer­ence & Ex­po­si­tion in Seat­tle this Oc­to­ber. Send a video of yourself singing “The Star-Span­gled Ban­ner” to pr@os­teo­pathic.org or post on a file-shar­ing site by June 27. The win­ner will sing the na­tional an­them on­stage at OMED. … “Cancer­tweets,” a Colom­bian cam­paign for the League Against

Cancer took home the first-ever Lions Health Grand Prix for Good award in Cannes, France. The Lions Health ad fest de­buted this year, pre­ced­ing the long-run­ning Cannes ad­ver­tis­ing fes­ti­val. For “Cancer­tweets,” the Leo Bur­nett Colom­bia agency cre­ated Twit­ter ac­counts for the seven dead­li­est forms of cancer, and fol­lowed Twit­ter users and en­gaged them to raise cancer aware­ness.

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