Marketing IMPACT Awards finalists chosen
Modern Healthcare is proud to announce the finalists for the inaugural Healthcare Marketing IMPACT Awards, in conjunction with sister publication Advertising Age. The awards recognize healthcare’s best advertising, marketing, promotion and communication campaigns on and across all media platforms. They honor campaigns that advance provider, insurer, supplier and advocacy group efforts to deliver high- quality, affordable and accessible healthcare; promote the health of groups and communities; and help organizations thrive and grow in today’s rapidly changing healthcare environment. From April 21 to July 10, more than 140 entries were submitted, representing eight types of marketing campaigns, as well as submissions for Agency of the Year. Winners in subcategories— representing providers, insurers, suppliers and advocacy organizations— will be announced in the Sept. 29 issue of Modern Healthcare and online. The awards will be presented Sept. 23 at Modern Healthcare’s first Strategic Marketing Conference in Chicago. For more information, please visit ModernHealthcare. com/ impactawards.