Head­ing to Hack­en­sack? There’s an app for that

Modern Healthcare - - REGIONAL NEWS - —Beth Kutscher

Pa­tients, vis­i­tors and staff at Hack­en­sack (N.J.) Univer­sity Med­i­cal Cen­ter will now be able to Uber to the hos­pi­tal.

The north­ern New Jersey med­i­cal cen­ter last week dis­closed a part­ner­ship with the ride-shar­ing ser­vice, which will in­clude cross-pro­mo­tion for both par­ties. In ad­di­tion, Uber has mapped the Hack­en­sack cam­pus so pa­tients can be dropped off and picked up at pre­cise lo­ca­tions.

The hos­pi­tal will pro­mote the part­ner­ship through its own app and web­site. Uber’s app, mean­while, will al­low users to in­di­cate ex­actly where they are lo­cated when they re­quest a ride. Hack­en­sack will des­ig­nate cer­tain ar­eas as drop-off and pickup zones and will have staffers on hand to help peo­ple get in and out of cars.

The med­i­cal cen­ter al­ready sub­si­dizes rides from its cam­pus for low­in­come in­di­vid­u­als and will con­tinue to do that through Uber.

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