Land­mark Health CEO to head up in­no­va­tion at CMS

Modern Healthcare - - Late News - —Su­san­nah Luthi

HHS Sec­re­tary Alex Azar tapped health startup CEO Adam Boehler to lead the Cen­ter for Medi­care & Med­i­caid In­no­va­tion.

Boehler, who has been the re­ported pick since last De­cem­ber, founded the home health com­pany Land­mark Health. Re­ports emerged in Jan­uary that Land­mark was pur­su­ing a sale so Boehler could take the post. Dr. Pa­trick Con­way headed the agency from 2013 to Septem­ber 2017 be­fore leav­ing to be­come CEO of the North Carolina Blues.

Boehler launched the Cal­i­for­nia-based startup in 2013 and has ex­panded across six states, in­clud­ing New York, Mas­sachusetts and Ore­gon. The com­pany as­sumes risk for its more than 80,000 pa­tients, many of whom are chron­i­cally ill or el­derly, and runs a mo­bile provider net­work.

Last week, Land­mark an­nounced new strate­gic in­vest­ment by the eq­uity firm Gen­eral At­lantic, and the com­pany is plan­ning to ex­pand into largely ru­ral states in the South and Mid­west, in­clud­ing Kansas, Louisiana, Ken­tucky, Mis­sis­sippi and Ohio.

Land­mark wasn’t Boehler’s first health­care ven­ture. He also founded Avalon Health­care So­lu­tions, a lab­o­ra­tory ben­e­fit ser­vices com­pany, and was an op­er­at­ing part­ner at pri­vate eq­uity firm Fran­cisco Part­ners with a health­care tech­nol­ogy and ser­vices port­fo­lio.

Boehler steps in as the Trump ad­min­is­tra­tion is hom­ing its fo­cus on in­ter­op­er­abil­ity of elec­tronic health records, an ini­tia­tive the pres­i­dent’s son-in-law Jared Kush­ner is help­ing to spear­head.

Boehler’s back­ground also dove­tails with state­ments CMS Ad­min­is­tra­tor Seema Verma has made on what she wants to see out of CMMI in terms of new pay­ment mod­els.

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