What the ’bucks!
Coffee giant stirs heat for gay-theme cups
ANOTHER YEAR, stink over Starbucks cups.
This time the controversy comes from the festive containers’ “gay agenda.”
The brew-ha-ha stems from the fact that the cup might show a drawing of two clasped samesex hands.
The video promoting the coffee giant’s holiday cups features characters of various ages, races, genders and sexualities. It begins by noting that, “The holidays mean something different to everyone.”
The brief commercial clearly shows two women gazing into each other’s eyes while holding hands around a single steaming drink.
“While people who follow both Starbucks holiday cup news and LGBT issues celebrated the video, the ordinary Starbucks customer probably didn’t another holiday realize the cup might have a gay agenda,” BuzzFeed reported.
The gender of the clasped hands on the cups is ambiguous. Two women? Two slenderfingered men?
One Twitter user quoted a Bible verse to critique the campaign, noting: “The new Starbucks cup has lesbian couple on it. Rom 1:26 ‘because of this, God gave them over to shameful lust’…”
Others took to Twitter with the hashtag #BoycottStarbucks, including @GarrisonTera: “So glad McDonald’s has an awesome Caramel Macchiato. I had missed them since I was boycotting Starbucks.”
On the other hand, some were happy about the possible show of same-sex affection.
“Great new #christmas campaign from @Starbucks featuring #lesbian couple on the Holiday Cup.”
Starbucks hasn’t resolved the issue of whether or not the hands are same-sex or not.
The theme of the cups is “Give Good.” Customers are invited to color in the drawings of hearts, presents and a Christmas tree — and those hands.
“Each year during the holidays we aim to bring our customers an experience that inspires the spirit of the season,” the coffee chain said in a statement.
“And we will continue to embrace and welcome customers from all backgrounds and religions in our stores around the world.” And to face controversies. In 2015, Starbucks’ holiday cups, a tradition since 1997, caused a big stir because they were plain red and derided as being a “war on Christmas.”