Post-Gazette us­ing SCS ap­pli­ca­tions

Newspapers & Technology Magazine - - Industry Installs & Upgrades -

The Pitts­burgh Post-Gazette has opted to use ap­pli­ca­tions from Soft­ware Con­sult­ing Ser­vices in their ad han­dling. The pa­per will use Lay­out-8000 for ad dum­my­ing and SCS/ClassPag for clas­si­fied pag­i­na­tion. These SCS ap­pli­ca­tions will in­ter­face with the Lineup ad­ver­tis­ing sys­tem (re­tail and clas­si­fied) and pro­vide the mid­dle­ware and the pro­duc­tion back-ends to this ad­ver­tis­ing sys­tem, ac­cord­ing to a news re­lease from Penn­syl­va­nia-based SCS.

The pa­per reaches a com­bined au­di­ence of over one mil­lion read­ers a week.

The pre­de­ces­sor of Lay­out-8000, Lay­out-80 (de­vel­oped at the ANPA/RI) was in­stalled at the Post-Gazette in 1980. “We wrote an ad or­der en­try and sched­ul­ing sys­tem for them in just un­der 4 weeks be­cause they did not have one,” said Richard Cichelli, re­search di­rec­tor at ANPA at the time and a SCS owner.

Lay­out-80 was built and in­stalled on a PDP 11/70 run­ning the RSTS op­er­at­ing sys­tem.

Cichelli de­signed Lay­out-80 and John McGrath and Kevin Wiener wrote the 28,000 lines of code that im­ple­mented it. Lay­out-80 soon be­came the first widely used au­to­mated news­pa­per dum­my­ing sys­tem. Lay­out-8000 will be de­ployed on In­tel NUCs un­der Linux. There are now over three mil­lion lines of code in Lay­out-8000, re­flect­ing 37 years of con­tin­u­ous im­prove­ments.

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