Hearst to buy Rodale
Hearst has agreed to acquire the magazine and book businesses of Rodale, a health and wellness content company based in New York and Emmaus, Pennsylvania, a Hearst press release said.
With 93 editions in 64 countries, Rodale publishes numerous health and wellness lifestyle brands, including Men’s Health, Women’s Health, Prevention, Rodale’s Organic Life, Runner’s World and Bicycling. Rodale Books is known for titles including Al Gore’s "An Inconvenient Truth," Starbucks CEO Howard Schultz’s "Onward" and Dave Asprey’s "The Bulletproof Diet." The division’s series include "Thug Kitchen," "Wheat Belly" and "The South Beach Diet."
The announcement was made Oct. 18 by Hearst CEO Steven R. Swartz, Rodale CEO Maria Rodale and Hearst Magazines President David Carey. The transaction is expected to close in early 2018, following necessary government approvals. Terms were not disclosed.
Upon completion of the acquisition, Rodale’s content business will be managed by Hearst Magazines, a unit of Hearst with more than 300 editions and websites around the world, including 20 titles in the U.S.
Allen & Company LLC acted as financial advisor to Rodale in its sale and Wachtell, Lipton, Rosen & Katz acted as legal advisor.