CHARLOTTE JONES ANDERSON at a glance.
TEAM Dallas Cowboys
POSITION Executive vice president/chief brand officer
AGE 50 (born July 26, 1966)
FAMILY Husband Shy; Children, daughter Haley, sons Shy and Paxton
NOTEWORTHY Guides the Cowboys in brand marketing, fan engagement, licensed apparel and community relations. … President of the Dallas Cowboys cheerleaders. … Served as head of the Salvation Army Advisory Board in 20102014, the first woman to do so. … Has helped in the design of AT&T Stadium, opened in 2009, and The Star, the Cowboys’ practice facility and headquarters, opened last August. … Chairman of the NFL Foundation, which the league uses to promote youth football.