Poul­try con­sump­tion down a bit in sur­vey

Northwest Arkansas Democrat-Gazette - - BUSINESS & FARM - — Nathan Owens

U.S. chicken con­sump­tion has mod­er­ated re­cently, fall­ing to lev­els last seen a cou­ple of years ago, ac­cord­ing to re­search pre­sented Tues­day at the 2017 Chicken Mar­ket­ing Sum­mit.

In a sur­vey taken in early June, 84 per­cent of con­sumers said they ate chicken pur­chased from a gro­cery store in the pre­vi­ous two weeks, and 67 per­cent ate chicken from a restau­rant. While num­bers are above av­er­age, both su­per­mar­ket and restau­rant con­sump­tion num­bers de­clined, 3.4 per­cent and 6.9 per­cent re­spec­tively, to num­bers last seen in 2015.

Rea­sons for the de­cline in con­sump­tion weren’t men­tioned, but re­search hinted at me­dia cov­er­age re­lated to chicken wel­fare as a strong fac­tor.

The sur­vey of 1,013 adults was com­mis­sioned by the Na­tional Chicken Coun­cil.

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