Wal­ton broth­ers buy into cy­cling’s Rapha

Northwest Arkansas Democrat-Gazette - - BUSINESS & FARM - — Rob­bie Neiswanger

RZC In­vest­ments, founded by Steuart and Tom Wal­ton, has be­come the ma­jor­ity share­holder of Lon­don-based cy­cling brand Rapha.

Fi­nan­cial terms of the in­vest­ment were not dis­closed. But the grand­sons of Wal-Mart founder Sam Wal­ton ac­quired a ma­jor­ity stake in the ap­parel and ac­ces­sories com­pany for a re­ported $260 mil­lion, ac­cord­ing to Sky News.

Rapha was founded in 2004 and op­er­ates a di­rect-to-con­sumer busi­ness.

The Wal­ton broth­ers are bik­ing en­thu­si­asts who have in­vested mil­lions into im­prov­ing the trail sys­tem in North­west Arkansas, which has helped the re­gion grow into a pop­u­lar desti­na­tion for moun­tain bik­ers.

Their ac­qui­si­tion will al­low Rapha — which said it has more than 200,000 cus­tomers and 450 em­ploy­ees — to roll out ad­di­tional prod­ucts and ser­vices and ex­pand its reach glob­ally.

“Our in­vest­ment demon­strates our en­thu­si­asm for its qual­ity prod­ucts, amaz­ing com­mu­nity of cy­clists and cus­tomers and its strong fu­ture,” Steuart Wal­ton said in a news re­lease.

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