Elizabeth talks the power of beauty
Mine is of shampoo. A green bottle with a bright, herbal scent. Just thinking about it instantly tosses me back in time: the bathroom in the Philadelphia townhouse where I grew up, the bottle perched on the side of the tub, and the subtle, refreshing scent that lingered after every shampoo. That’s a good beauty memory. So are the ones that I’ve created as an adult. There’s the lip balm that will always remind me of a spur-of-the-moment long-weekend visit to Dublin and the multipurpose bronzer that was my sole makeup companion on a recent diving trip. That balm had a flattering light tint, and it kept my lips hydrated; the bronzer was beautifully packaged and gave me just the right amount of vacation glow. When I use them now, they evoke feelings of happiness and exhilaration, not just from their benefits but also because of the memories they trigger: the sights and sounds of Ireland and the thrill of earning my advanced diving certification on that particular Caribbean getaway. The point is, these adventures made me feel confident and strong—and beauty played a role in that. Beauty doesn’t only make you look good; it makes you feel good. And not just good but powerful. This is why, at Shape, we call our beauty section Be Waterproof. It’s a phrase that evokes resilience and durability, and it’s a rallying cry to Shape’s readers to find strength and boundless potential—as well as great hair, skin, and makeup—in their own beauty experiences. On page 31, you’ll find the annual Shape Beauty Awards. Our guiding principle when we made our selects: These are products that work harder to make you look and feel your very best, give you an all-important hit of confidence, and help define where you are in your life at this very moment. The next time you open a lipstick, spritz on a facial mist, or wield a mascara, sure, think about the outcome, but also consider how taking this time affects your state of mind—and the memories you’re creating in the process. Because beauty isn’t just about what makes you pretty but pretty happy.