FROM C/K TO TODAY
The iconic sport truck of the 90s and today’s modern Silverado
THE DECADE IN WHICH YOU GREW UP AFFECTS YOUR RELATIONSHIP WITH CHEVY TRUCKS. Maybe your dad, grandpa or uncle had an older C-10 model that was kept somewhat stock or had very minimal modifications made to it. More than likely, the odds of gramps’ truck being in stock condition would be more plausible than your pops keeping his ride free of accessories. Having an old pickup around is very influential and is a memory that really sticks with a kid.
However, if you were reaching driving age when the fourth generation of full-size Chevy pickups was being unleashed onto the public (right around the very late 80s), you just might have a naturally stronger attraction to this new wave of truck style. The 90s were coming, and so was a new style of, well, everything. Aside from the “hip” new fashion and music trends, there was a new type of truck on the streets to cruise around in with your friends. The evolution of the modern American truck had arrived.