Trea­sures lost and found on the beach

Sun Sentinel Palm Beach Edition - Showtime - Palm Beach - - THE GO GUIDE - Ben Cran­dell

The week be­fore the Tor­tuga Mu­sic Fes­ti­val, the mas­sively pop­u­lar cel­e­bra­tion of no-shoes coun­try-mu­sic that takes over Fort Laud­erdale beach this week­end, the owner of the bar across the street that best em­bod­ies that vibe learned that he’s be­ing booted from the beach.

Ac­cord­ing to the evic­tion let­ter, Jeff Rudd’s In­ter­na­tion­ally World Fa­mous Trea­sure Trove must close its doors by Oct. 1 af­ter more than two decades as a last-of-its-kind dive on Fort Laud­erdale beach — a place where “you can hear the ocean” and is “the last place open,” to bor­row from Kenny Ch­es­ney’s “Bar at the End of the World.”

There is irony in the tim­ing, but Rudd doesn’t do irony. He’s just mad.

“They’re mak­ing it so you go to Fort Laud­erdale beach and there’s Get daily up­dates on South Florida en­ter­tain­ment and things to do at South and on Twit­ter at @Ben Cran­dell nowhere to go un­less you want to sit in the Ritz ho­tel bar or go into the W, but who wants to do that? You want to go some­where where there’s char­ac­ter, where there’s a lit­tle bit of left­over charm,” Rudd says. “Fort Laud­erdale beach is just com­pletely de­stroyed.”

On the bar’s Face­book page, Rudd posted a pic­ture of a sign in the front door: “To the City Coun­cil, when you chop down the last tree, you will fi­nally re­al­ize you can’t eat money! Good luck!”

Rudd has done this dance be­fore. He thought he had ne­go­ti­ated at least another year or two with new own­ers of the build­ing, who have plans to level it to make way for a bou­tique ho­tel, he says.

While he’s fielded calls from all over the coun­try from peo­ple with deep pock­ets who have of­fered to help (and some who want to claim the iconic can­non over the bar), Rudd speaks with an air of res­ig­na­tion.

The tim­ing of his evic­tion will force him to miss the Fort Laud­erdale In­ter­na­tional Boat Show in the fall, so Tor­tuga week­end is his last big event. He’s not plan­ning any­thing spe­cial.

“Right now, my main fo­cus is just to make it through this week­end, which is just over­whelm­ing for my lit­tle shoe­box,” he says. “We’ll just ring the bell and kick ass.”

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Singer-song­writer Edan Archer will play a free show on Fort Laud­erdale beach Fri­day night.

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