Crowd funding to feed seniors
Upper Shore Aging is partnering with GIVE65, the nation’s first and only crowd fundraising platform focused exclusively on helping nonprofit organizations raise funds for services benefiting seniors.
— Every day, 10,000 people in the United States celebrate their 65th birthday. Many of these seniors across the country are in need of programs that provide meals and proper nutrition education that enhances their quality of life. However, despite the increased need for support, only 2 percent of funding from the nation’s largest grant makers is focused specifically on seniors.
That’s why Upper Shore Aging is partnering with GIVE65 to help seniors in Talbot County. GIVE65, a program of the Home Instead Senior Care Foundation, is the nation’s first and only crowd-fundraising platform focused exclusively on helping nonprofit organizations raise funds for programs and services benefiting seniors.
The funds from GIVE65 will be donated to Upper Shore Aging Inc. to go toward their partnership with the St. Michaels Family YMCA, to fund congregant meals at the new St. Michaels Senior Center.
The seniors who participate in the meals program receive a nutritious, balanced meal and also benefit from the opportunity to socialize with other seniors. Nutrition education is provided to encourage healthy eating and healthy lifestyles.
“Most people don’t realize how many seniors need assistance with proper nutrition,” said Childlene Brooks with Upper Shore Aging.
“With GIVE65, we get to raise awareness of this issue in the hopes of engaging our community so we may ease the burdens that many seniors face at a time when they should be enjoying life to the fullest,” she said. “These important financial gifts will help feed seniors in Talbot County, and we’re pleased to partner with the Talbot YMCA and Home Instead Senior Care Foundation to help make that happen.”
Starting Tuesday, July 11, anyone who wants to support Upper Shore Aging’s mission can visit GIVE65.org to learn more about the organization and make a secure, online donation. The goal is to reach $10,000, Brooks said, and the first $5,000 in donations will be matched dollar-for-dollar.
“We also have the chance to receive an additional financial award of $10,000 based on how much we raise and how many individual donations are given,” she said.
Donations ($10 minimum) will be accepted starting at 7 a.m. July 11 until midnight July 13 (CDT). Donors also can pre schedule their donation up to Monday, July 10.
“Every gift makes a difference. From $10 to $1,000. And the best part is these funds will help at the local, grassroots level,” said Roger H. Baumgart, executive director of the Home Instead Senior Care Foundation. “We are pleased to partner with Upper Shore Aging, as they are an outstanding example of the efforts being done to make a positive difference for the safety, well-being and independence of seniors. Especially seniors most in need of our help and support.”
Upper Shore Aging was urged to apply for the grant by local Home Instead Senior Care franchise owners, Benjamin and Jenna Marchi. The Marchis said they were inspired to encourage Upper Shore Aging’s successful grant application after seeing firsthand the joy and satisfaction the congregant meals program brings to seniors in Talbot County.
“These seniors have given us a great community to live in. It’s only right that we give back to them when they need it most. We know that folks in Talbot County are very generous, and we hope they’ll see the merit in this effort and ultimately participate,” Jenna Marchi said.
To support Upper Shore Aging or learn more about GIVE65, visit GIVE65.org. All donations are 100 percent tax deductible in the United States.
For more information about Upper Shore Aging’s effort, visit www.give65.com/uppershoreaging or call 410-822-2869.
Upper Shore Aging has partnered with Home Instead Senior Care Foundation to raise money to feed Talbot County seniors. Pictured at the kickoff event on Friday, June 30, are, from left, Sen. Addie Eckardt, R-37-Mid-Shore; Childlene Brooks with Upper Shore Aging; Jenna Marchi, Ben Marchi and Jane Bateman with Home Instead Senior Care Foundation; and Del. Johnny Mautz, R-37B-Talbot.