The Arizona Republic

Luckey’s alt-right views create social media stir

California­n’s contributi­on to right-wing meme group draws backlash from Facebook, Twitter — and Oculus developers

- Marco della Cava and Brett Molina @marcodella­cava, @brettmolin­a23 USA TODAY

Little about Palmer Freeman Luckey’s outward demeanor screams dangerous political provocateu­r.

The 24-year-old creator of virtual reality headset company Oculus Rift, which Facebook bought for $2 billion in 2014, could at best be charged with murdering a dress code. Luckey favors flip-flops and T-shirts at work and was barefoot for a 2015

Time cover shoot. Yet that laid-back California vibe masks right-leaning political views that have gotten Luckey into hot water of late, as some in the largely liberal tech sector call for the engineer’s head while developers vow to stop building programs for Oculus.

Thursday, The Daily Beast reported Luckey had donated $10,000 to Nimble America, a conservati­ve non-profit with a mission to develop memes to attack Hillary Clinton. One was a billboard outside Pittsburgh that featured a distorted image of Clinton with the caption, “too big to jail.”

Friday night, Luckey, whose net worth is $700 million, took to Facebook to apologize for actions that were “negatively impacting the perception­s of Oculus and its partners.” Luckey explained he contribute­d because he thought Nimble America “had fresh ideas” on communicat­ing with young voters. He denied Daily

Beast’s claim that he was a founder of Nimble America.

Luckey added that he considered himself a Libertaria­n and a fan of Ron Paul and that he would be voting for Libertaria­n candidate Gary Johnson for president.

While Luckey hasn’t been nearly as vocal about his politics as fellow tech entreprene­ur and Libertaria­n Peter Thiel — who spoke at the Republican National Convention — insights into his views can be gleaned from tweets he has liked. These include altright comments on topics ranging from immigratio­n to Gamergate, according to news site Motherboar­d, which compiled a list of Luckey’s liked tweets.

For example, on Sept. 12, Luckey liked a tweet by right wing blogger Mike Cernovich that criticized Canadian Prime Minister Justin Trudeau for speaking at a gender-segregated mosque.

A few days later, Luckey liked a tweet by Nicole Edelman — aka Nikki Moxxi, a woman Luckey allegedly has been dating for years and who is known for tweets mocking SJWs, or social justice warrior protesters. Ridiculing “SJWs” is a shared trait of Twitter users who mocked and sometimes harassed female videogame critics who complained video games were sexist during the vitriolic online controvers­y known as GamerGate.

Edelman’s liked tweet linked to a Trump campaign press release accusing Clinton of promoting “birther” claims against then candidate Barack Obama in 2008.

By his own accounts, Luckey’s world view was formed by his own accounts in a fairly shielded environmen­t. Raised in Long Beach, Luckey was homeschool­ed by his mother. His father worked for a car dealership.

Luckey loved to dabble with electronic­s at home, often with little regard to his own safety. “I got shocked a lot,” he told Rolling

Stone for a May profile. “Looking back, it’s honestly a miracle I am not dead.”

While at California State University-Long Beach, he interned at the University of Southern California’s mixed reality lab. That move would seal his future, as Luckey would go on to create a rudimentar­y virtual reality headset that instantly rendered more complex and costly variants obsolete.

While Facebook founder Mark Zuckerberg has not yet weighed into the matter, Oculus CEO Brendan Iribe wrote on his Facebook page: “Everyone at Oculus is free to support the issues or causes that matter to them, whether or not we agree with those views. It is important to remember that Palmer acted independen­tly in a personal capacity, and was in no way representi­ng the company.”

A number of VR programmer­s have responded to Luckey’s conservati­ve donation by announcing they would stop developing for Facebook’s VR device.

“Hey @oculus, @PalmerLuck­ey’s actions are unacceptab­le,” read a tweet from VR game developer Tomorrow Today Labs. “NewtonVR will not be supporting the Oculus Touch as long as he is employed there.”

While Scruta Games and a few other VR companies expressed similar sentiments, such stances often are met with criticism. In responding to Tomorrow Today Labs’ stance, WolfLoot tweeted “Ur anti-freedom,” while Scott Malcomson wrote, “What ‘actions’? Voting for someone you don’t like? Grow up.”

Perhaps the only hint of Luckey’s sense of conviction came from Iribe, who told USA TODAY: “He’s fun to work with, opinionate­d when he believes in something and pushes forward forcefully.”

‘The Daily Beast’ reported Luckey had donated $10,000 to Nimble America, a conservati­ve non-profit with a mission to develop memes to attack Hillary Clinton.

 ?? FILE PHOTO BY ROBERT HANASHIRO, USA TODAY ?? Palmer Luckey, shown in 2013 shortly after creating the Oculus Rift. Facebook bought Oculus for $2 billion in 2014. Luckey’s net worth reportedly is $700 million.
FILE PHOTO BY ROBERT HANASHIRO, USA TODAY Palmer Luckey, shown in 2013 shortly after creating the Oculus Rift. Facebook bought Oculus for $2 billion in 2014. Luckey’s net worth reportedly is $700 million.

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