UF inventor of popular sports drink Gatorade dies at 80
JACKSONVILLE, Fla. — Dr. Robert Cade, who invented the sports drink Gatorade and launched a multibilliondollar industry that continues to dominate, died Tuesday of kidney failure. He was 80.
His death was announced by the University of Florida, where he and other researchers created Gatorade in 1965 to help the school’s football players replace carbohydrates and electrolytes lost through sweat while playing in swamp-like heat.
Now sold in 80 countries in dozens of flavors, Gatorade was born thanks to a question from former Gator Coach Dwayne Douglas, Cade said in a 2005 interview with The Associated Press.
He asked, “Doctor, why don’t football players weewee after a game?”
“That question changed our lives,” Cade said.
Cade’s researchers determined a football player could lose up to 18 pounds — 90 to 95 percent of it water — during the three hours it takes to play a game.
Using their research, and about $43 in supplies, they concocted a brew for players to drink while playing football.