Bull­dog Tire joins with Askpatty.com to of­fer ser­vices with women con­sumers

The Covington News - - Business - Spe­cial to The News

Got a car in need of re­pair? At Bull­dog Tire, you can now AskPatty.

Bull­dog Tire, 4108 N. Elm St. in Cov­ing­ton, is now part of the AskPatty. com Cer­ti­fied Fe­male Friendly Tire Cen­ters in North Amer­ica, ac­cord­ing to a news re­lease. That means its work­ers have com­pleted train­ing and cer­ti­fi­ca­tion process to pro­vide a Cer­ti­fied Fe­male Friendly ex­pe­ri­ence that ex­ceeds women’s ex­pec­ta­tions.

“Bull­dog Tire is for­tu­nate to have a very sta­ble sales and man­age­ment team. Our busi­ness has been built on es­tab­lish­ing strong re­la­tion­ships and trust with the con­sumers in our com­mu­ni­ties. Over the past few years we be­gan to rec­og­nize our cus­tomer mix chang­ing and wanted to take steps to best serve the in­creas­ing num­ber of fe­male vis­i­tors to our stores,” Bull­dog Tire owner Ron­nie Ward said in the re­lease.

“The AskPatty Cer­ti­fied Fe­male Friendly pro­gram will en­able our or­ga­ni­za­tion to ad­dress this tremen­dous growth op­por­tu­nity in a very pro­fes­sional man­ner. We’re con­fi­dent the train­ing pro­gram and the on­go­ing in­for­ma­tion pro­vided by AskPatty, will re­sult in our be­ing able to show our fe­male vis­i­tors we ‘will rec­og­nize her needs,’ ‘work dili­gently to lis­ten to her,’ ‘com­mu­ni­cate in­tel­li­gently with her,’ ‘solve any prob­lems to her sat­is­fac­tion’ and ‘work to build a trust­ing re­la­tion­ship with her.’”

AskPatty trains and cer­ti­fies au­to­mo­tive busi­nesses on how to com­mu­ni­cate more ef­fec­tively with women and en­sure they feel safe, re­spected and em­pow­ered, ac­cord­ing to the re­lease.

Bull­dog Tire per­son­nel com­pleted an ex­ten­sive train­ing pro­gram on how to best serve women.

They also will par­tic­i­pate in year-round in­struc­tion to en­hance their aware­ness, ap­pre­ci­a­tion, and com­mit­ment to a fe­male-friendly ser­vice ex­pe­ri­ence, ac­cord­ing to the re­lease.

In con­junc­tion with AskPatty.com, Bull­dog Tire has launched a fe­male-fo­cused mi­cro-site that pro­vides the tools and re­sources most re­quested by women.

The mi­cro-site al­lows you to sched­ule ser­vice ap­point­ments, ac­cess coupons and dis­counts, and learn more about car buy­ing and main­te­nance. The site is eas­ily ac­cessed by search­ing on AskPatty.com, or by go­ing di­rectly to their site.

Learn more at http://fe­male­friend­ly­dealer. askpatty. com/? d= Bull­dog_ Tire_Main

Bull­dog Tire was founded by Ward in Mon­roe in 1973. The com­pany has ex­panded into other metro Atlanta sub­ur­ban mar­kets, in­clud­ing Grif­fin and in Snellville.

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