VIS­ITS, SPEND­ING UP FOR VAIL RE­SORTS

The Denver Post - - BUSINESS - By Ja­son Blevins

Vail Re­sorts on Wed­nes­day re­ported in­creased vis­its, sea­son pass sales and vis­i­tor spend­ing at its re­sort net­work across Colorado, Utah and Cal­i­for­nia.

North Amer­ica’s largest re­sort op­er­a­tor said lift ticket rev­enue for the sea­son through Jan. 10 — in­clud­ing sea­son pass sales — was up 19.4 per­cent over the same pe­riod last sea­son. The com­pany said vis­i­tor spend­ing at its eight ski ar­eas was in­creas­ing as well, with din­ing rev­enue up 14.3 per­cent, ski school rev­enue up 6.7 per­cent and retail sales up 9.1 per­cent.

Skier vis­its to Beaver Creek, Vail, Breck­en­ridge and Keystone in Colorado, North­star, Heav­enly and Kirk­wood in Cal­i­for­nia and the na­tion’s largest re­sort, Park City in Utah, were up 11.1 per­cent com­pared with the pre­vi­ous sea­son.

Vail Re­sorts chief Rob Katz said the big snow in Ta­hoe af­ter three sea­sons of drought is fu­el­ing the bounce.

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