VISITS, SPENDING UP FOR VAIL RESORTS
Vail Resorts on Wednesday reported increased visits, season pass sales and visitor spending at its resort network across Colorado, Utah and California.
North America’s largest resort operator said lift ticket revenue for the season through Jan. 10 — including season pass sales — was up 19.4 percent over the same period last season. The company said visitor spending at its eight ski areas was increasing as well, with dining revenue up 14.3 percent, ski school revenue up 6.7 percent and retail sales up 9.1 percent.
Skier visits to Beaver Creek, Vail, Breckenridge and Keystone in Colorado, Northstar, Heavenly and Kirkwood in California and the nation’s largest resort, Park City in Utah, were up 11.1 percent compared with the previous season.
Vail Resorts chief Rob Katz said the big snow in Tahoe after three seasons of drought is fueling the bounce.