GoPro’ plunge

The Denver Post - - BUSINESS -

GoPro, the maker of wear­able cam­eras made for ath­letes and thrill seek­ers, might need to go into phys­i­cal ther­apy. The com­pany an­nounced lay­offs this week, cut­ting 200 po­si­tions, and the com­pany’s Pres­i­dent Tony Bates will be leav­ing at the end of the year. The com­pany, which has never been prof­itable, con­tin­ues to strug­gle. While pop­u­lar among peo­ple who sky­dive, surf and do other high-in­ten­sity ac­tiv­i­ties, GoPro has never made much head­way into sell­ing its prod­ucts to more main­stream cus­tomers.

Newspapers in English

Newspapers from USA

© PressReader. All rights reserved.