Show­room builds on boom

The Denver Post - - BUSINESS - Daniel Brenner, Special to The Den­ver Post By Erin Dou­glas

Fur­ni­ture Row opened a show­room nearly three foot­ball fields long Thurs­day that the Den­ver-based com­pany hopes will cap­ture the imag­i­na­tions of af­flu­ent home­own­ers.

The Show­room, lo­cated in north Den­ver at 5445 Ban­nock St., is a new con­cept for Fur­ni­ture Row aimed squarely at the lux­ury mar­ket, said Amy Foster, the store’s lead buyer. It boasts 30 cus­tom-de­signed gal­leries that house brands such as Marge Carson, Christo­pher Guy and Han­cock & Moore.

The Show­room has small bou­tique-style shops and a cafe if shop­pers get weary dur­ing their visit to the 170,000square-foot re­tail space.

Clients — and their de­sign­ers, if they bring one — also will have ac­cess to a design li­brary and work space where they can cus­tom­ize al­most any piece they see on the gallery floor.

This is the com­pany’s first lo­ca­tion to test the Show­room, which Foster said will host events such as panel dis­cus­sions and de­signer spot­light talks.

Foster said Fur­ni­ture Row opened the lo­ca­tion with an eye to­ward Colo rado’s rapid ex­pan sion. “Colorado is boom ing,” Foster said. “It’s grow­ing at break­neck speed and the in­flux o money and peo­ple is push­ing the design enve lope in Colorado.”

Fur­ni­ture Row will host its first de­signer spot­light Oct. 11 with Christo­pher Guy Har­ri­son, head of his lux­ury fur­ni­ture brand Christo­pher Guy.

Bob­bie Sue Sazama browses light­ing fix­tures dur­ing a gala event on open­ing day Wed­nes­day at The Show­room at Fur­ni­ture Row on Ban­nock Street.

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