5 Tips To Focus Your Company’s Transformation As COVID Forces Change
While the recession caused by COVID-19 has wreaked havoc on businesses of all sizes and industries, some are finding new ways to run daily operations, reach customers, re-shape their business, and stay relevant.
But others are still trying to figure out how to transform, and an expert in the field says that launching a transformation begins with setting the right scope.
“Over the years, I have seen an ill-defined program scope cause serious problems,” says Edwin Bosso, founder and CEO of Myrtle Consulting Group and the ForbesBooks author of 6,000 Dreams: The Leader’s Guide To A Successful Business
“For example, the scope may drift from the originally defined target. The scope is the description of the transformation’s area of focus, and in most cases the scope is defined as a combination of categories. Examples are functional – sales, logistics, production, operations – and organizational – leadership, technology, processes, management systems. It’s most important that the scope is defined to address the challenges at hand and avoid distractions or wasted resources.”
Bosso has five tips for companies to set the right scope for their transformation:
Which problem are you trying to solve? Bosso says that question is at the heart of a company transformation. “Defining the specific problem may take numerous discussions and disagreements,” Bosso says. “The human brain has a natural tendency to drift. Blurry lines sometimes separate root causes and symptoms. This step is generally completed with a well-crafted statement of the problem that the organization is setting up to solve.” definition of the problem. This step calls for honest questions and thorough analysis to identify the solution options.” solutions.”