UN New York Hotel is Soon to Be Hilton-Branded
The luxury hotel UN New York will become part of the Hilton empire on August 30 and take on a new name the Millennium Hilton New York One Plaza.
What this means exactly can be a bit confusing so The Post with the help from Hilton, try to lay out the implications of hotel ownership and branding in a recent article.
According to that article, “The recently modernized and renovated hotel at First Avenue and East 44th Street is owned, not by publicly traded Hilton, but by a different publicly traded company, Millennium Hotels and Resorts. It’s the seventh property in the city to be managed or franchised under the flag of Hilton Hotels & Resorts, which is Hilton’s flagship brand. In addition to the Millennium Hilton New York One Plaza, Hilton Hotels & Resorts also manages the Hilton Midtown (on Sixth Avenue) and the Millennium Downtown (on Church Street). Four other city properties under the HH&R brand are franchised. Hilton also manages or franchises properties around the world under 13 other brands, including Waldorf Astoria Hotels & Resorts (which will manage the Waldorf for 100 years when it reopens after its ongoing renovation by owner Anbang Insurance Group), Conrad, Double Tree and Embassy Suites.”
There are 43 Hilton-branded properties in all within New York City. However, none of them are actually owned by Hilton. In January 2017, it put the properties it owned into the publicly traded Park Hotels & Resorts, which is a REIT that has ownership of 67 of the most luxurious hotels and resorts around the world, including among them the Hilton located on Sixth Avenue.
The Hilton located in Manhattan on Sixth Avenue.
One UN New York is located in Manhattan’s East Side and just 2 blocks from the Grand Central Terminal.