Flash mob sup­ports lo­cal busi­ness

Flash mob forms in sup­port of lo­cal busi­ness

The Mercury (Pottstown, PA) - - FRONT PAGE - By Donna Rovins drovins@21st-cen­tu­ry­media.com @Mer­cBiz on Twit­ter

“We wanted to raise aware­ness about the busi­nesses. My friends and I come here, and we want to show peo­ple how im­por­tant it is to shop lo­cal.”

— Le­nea Craw­ford, a se­nior at Pottstown High School, is one of the stu­dent lead­ers of Pottstown CARES

POTTSTOWN >> A group of Pottstown area res­i­dents — in­clud­ing stu­dents from the Hill School, Pottstown High School and Pottstown Mid­dle School — gath­ered in front of Bev­erly’s Pas­try Shop on High Street Wed­nes­day af­ter­noon to show their love for lo­cal busi­nesses.

The im­promptu flash mob of­fi­cially lasted two-min­utes, with par­tic­i­pants hold­ing signs in sup­port of lo­cal busi­nesses and mak­ing a heart sign with their hands. The group be­gan gath­er­ing at 4 p.m., with the ac­tual event last­ing from 4:15 to 4:17 p.m.

The pur­pose of the event was to bring at­ten­tion to the TriCounty Area Cham­ber of Com­merce’s “Shop TriCounty” ini­tia­tive that was launched in the fall, ac­cord­ing to Katie Scan­lan, High Mead­ows Chair of Sus­tain­abil­ity at The Hill School and ad­viser to the Pottstown CARES group.

“The kids have fun and it fo­cuses at­ten­tion on Shop TriCounty and area busi­nesses,” said Cathy Sk­itko, di­rec­tor of com­mu­ni­ca­tions at The Hill School.

Shop TriCounty of­fers dis­count cards to cham­ber com­pany em­ploy­ees and mem­bers of the com­mu­nity that are valid at par­tic­i­pat­ing cham­ber com­pa­nies.

Shop TriCounty is a col­lab­o­ra­tive ef­fort be­tween the cham­ber and Pottstown CARES, which is a part­ner­ship be­tween the Bor­ough of Pottstown, Pottstown School District and The Hill School.

Le­nea Craw­ford, a se­nior at Pottstown High School, is one of the stu­dent lead­ers of Pottstown CARES.

“We wanted to raise aware­ness about the busi­nesses,”

Craw­ford said once the group broke up to warm up with cup­cakes from Bev­erly’s. “My friends and I come here, and we want to show peo­ple how im­por­tant it is to shop lo­cal.”

Jen­nifer O’Don­nell is the mem­ber re­la­tions di­rec­tor for the TriCounty Area Cham­ber of Com­merce. She said she was ap­proached by the Pottstown CARES ad­vis­ers about the flash mob.

“It’s just awe­some to have so many young peo­ple rec­og­nize the im­por­tance of lo­cal busi­nesses to the com­mu­nity and to give their sup­port,” she said.

Since the pro­gram be­gan in Novem­ber, O’Don­nell said 30 busi­nesses have signed on to par­tic­i­pate, in an area from Oaks to Berks County.

“This is a nice way for us to show sup­port for the busi­nesses in our com­mu­nity. We can re­vive the town when peo­ple shop lo­cal,” said Liza Eames, a seventh-grade stu­dent at Pottstown Mid­dle School.

Scan­lan said Thurs­day’s event was only the first such flash mob in sup­port of lo­cal busi­nesses. She said there will be more start­ing in the spring, with par­tic­i­pants gath­er­ing at Shop TriCounty par­tic­i­pat­ing com­pa­nies.

Kris­ten Sir­bak is the owner of Bev­erly’s. She found out about the flash mob on Thurs­day morn­ing.

“I love it. The kids are big sup­port­ers of ours. It’s great when they come in and show us they love us,” she said.

Bev­erly’s Pas­try Shop, at 322 East High Street has been open for two years. Sir­bak said her goal when the shop opened was to have a baker that could fo­cus on mak­ing items spe­cific for al­ler­gies and health is­sues.

“We have a Type-1 di­a­betes baker, a nut-free baker, and can ad­dress celi­acs,” she added.

For in­for­ma­tion about the Shop TriCounty pro­gram and for a list of par­tic­i­pat­ing busi­nesses visit www.tri­count­yareacham­ber.com/ shop tricounty/ .

DONNA ROVINS — DIG­I­TAL FIRST ME­DIA

A group of stu­dents from the Hill School, Pottstown High School, Pottstown Mid­dle School and other mem­bers of the com­mu­nity formed an im­promptu flash mob in front of Bev­erly’s Pas­try Shop in Pottstown Wed­nes­day to show sup­port for lo­cal busi­nesses and the Shop TriCounty pro­gram. Shown here are some of the par­tic­i­pants, who held signs and make a heart sign with their hands.

DONNA ROVINS — DIG­I­TAL FIRST ME­DIA

Once the im­promptu flash mob in sup­port of lo­cal busi­nesses wrapped up its ef­fort, some of the par­tic­i­pants went in­side Bev­erly’s Pasty Shop to warm up and for­tify them­selves with sweet treats. Shown here left to right are: Ja­cob Eames, a 9th grade stu­dent at Pottstown High School; Madie Brigon, a 7th grade stu­dent at Pottstown Mid­dle School; Christi Haa­gen, a 9th grade stu­dent at Pottstown High School and Liza Eames, a 7th grade stu­dent at Pottstown Mid­dle School.

DONNA ROVINS — DIG­I­TAL FIRST ME­DIA

Stu­dents from the Hill School, Pottstown High School, Pottstown Mid­dle School and com­mu­nity mem­bers gath­ered at Bev­erly’s Pas­try Shop in Pottstown Wed­nes­day to show their sup­port for lo­cal busi­nesses.

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