Uber­land

How Al­go­rithms Are Rewrit­ing the Rules of Work Alex Rosen­blat

The New York Review of Books - - Contents -

OC­TO­BER 2018

Uber has be­come a jug­ger­naut of the shar­ing econ­omy, promis­ing driv­ers the op­por­tu­nity to be en­trepreneurs but treat­ing them like con­sumers. Alex Rosen­blat shares her award-win­ning re­search on how Uber uses al­go­rithms and rhetoric to blur the line be­tween work­ers and con­sumer and ex­em­pli­fies the ways in which tech­nol­ogy is now rewrit­ing the rules of law and so­ci­ety.

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