Staged for suc­cess

The Palm Beach Post - Residences - - Front Page -

Home stagers have moved front and cen­ter in the home sell­ing busi­ness. They pro­vide a valu­able ser­vice: They bring key knowl­edge of what to­day’s home buy­ers are look­ing for, what’s on trend and how to present your home in a way that will ap­peal to the ma­jor­ity of per­spec­tive buy­ers. Here’s how stager and de­sign con­sul­tant Michele Dotey thinks, how she plans and the lessons we can learn that will carry us for­ward into new homes.

The plan is al­ways the same — to trans­form the home to be sold into a five-star ho­tel suite. Ac­cen­tu­ate the pos­i­tive, al­low each room to shine and cre­ate an easy flow through­out the home. Keep in mind that the buy­ers are imag­in­ing how they will live in this space ... they want to see them­selves there, not you. Pro­vide the space nec­es­sary to set up a dif­fer­ent life­style by clear­ing sur­faces and tidy­ing shelves. Re­move fur­ni­ture that gets in the way. Peo­ple will re­mem­ber that they had to turn side­ways to get down the hall or twist and turn en route to the kitchen from the liv­ing room. A purge is a nec­es­sary first step, but we all need to do this with some fre­quency whether we are mov­ing or not. “We have too many things,” says Dotey. “Cloth­ing, sports equip- ment, books, CDs, kitchen­ware and mem­o­ra­bilia get eas­ily out of con­trol. The re­sult is over­loaded bins tucked un­der the bed or in the closet, never to serve any use­ful pur­pose.” With less to deal with, your nec­es­sary pos­ses­sions have room to breathe, and so do you.

En­ter­tain­ing at home may be a pri­or­ity, so show how this can be ac­com­plished with ease, even in the small­est space. Cre­ate a so­cial ar­range­ment that al­lows six peo­ple to sit com­fort­ably to­gether. Set the din­ing ta­ble with el­e­gant linen and china. A white lace ta­ble- cloth sets a lux­u­ri­ous tone any­where.

While it is not nec­es­sary to bring in new fur­ni­ture, switch­ing up a lamp or light­ing fix­ture can quickly up­date your room. A few ac­ces­sories and cush­ions in the lat­est col­ors and pat­terns are also an easy fix.

Do a room check. The kitchen must be clean with clear coun­ters. Dotey sets up an invit­ing coffee sta­tion on a tray, with cups, coffee or tea pot and a small dish of bis­cotti — a wel­come sight for home­owner and guests. The bath­room should look and feel like a spa, clean and spa­cious (clear away any per­sonal hygiene prod­ucts). You should feel spoiled here. Build the mood with fluffy white tow­els and a sim­ple white weave shower cur­tain. Place a sin­gle white or­chid on the counter. Bed­rooms can be a disas­ter; rushed lives of­ten mean we leave this per­sonal room messy. Dotey fol­lows her game plan shown here. Clear paths, stor­age be­hind the mir­rored doors, a sooth­ing neu­tral pal­ette of white and wood, and a white fur seat on the chair have turned this un­used space into an ap­peal­ing get­away.

What about that wall color? Paint is the most af­ford­able ren­o­va­tion tool there is. The uni­ver­sal go-to color for builders and buy­ers is a warm white. A neu­tral set­ting makes per­sonal op­tions easy to con­sider for the per­spec­tive buyer.

Deb­bie Travis

House to Home

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