Name That Company
I trace my roots back to 1898, when my founder failed to make granola and flaked wheat berries instead. He later flaked corn, and a breakfast staple was born. I introduced my Bran Flakes in 1915. I was one of the first companies to include nutritional information on packaging. I increased my hiring during the Great Depression and made K rations for soldiers in World War II. I’m based in Battle Creek, Michigan. Today my brands include Pringles, Cheez-It, Keebler, Special K, Pop-Tarts, Eggo, Famous Amos, Morningstar Farms, Nutri-Grain, Kashi and RXBAR. I rake in about $13 billion annually. Who am I?
Think you know the answer? We’ll announce it in next week’s edition.