The 2016 Mazda CX-3: Smart and Stylish Design.
Smartly designed and capable of handling many of life’s adventures, the 2016 Mazda CX-3 is the fifth vehicle introduced to the U.S. with KODO— Soul of Motion design and showcasing the full suite of Mazda’s signature SKYACTIV Technology. Debuting at the 2014 Los Angeles Auto Show, CX-3 was developed to “Create the standard for the next era.” It’s a vehicle designed to meet the needs of a new generation of car buyers, supporting creative, adventurous lifestyles wherever – from the urban sprawl to the weekend getaway. “The 2016 CX-3 is the next evolution of our mission to meld style, driving enjoyment and efficiency into a vehicle that demonstrates drivers don’t need to compromise to get what they want,” said Jim O’Sullivan, president and CEO, Mazda North American Operations (MNAO). “CX-3 was designed to deliver all of the fun and technology of our larger models but at a price in the market where it will be a draw for buyers of all backgrounds. It is truly a vehicle that will help set the pace for its newly emerging segment.” CX-3 is shorter and lower than Mazda’s best-selling CX-5 and delivers uncompromised versatility with available predictive i-ACTIV all-wheel drive, a punchy 146-horsepower, 2.0-liter SKYACTIV-G engine and Mazda’s full suite of i-ACTIVSENSE safety features optionally available, including lane-departure warning, rear cross-traffic alert, Smart Brake Support, rear camera, Smart City Brake Support (SCBS) and Mazda Radar Cruise Control (MRCC). Yet, CX-3 is more than the sum of its parts. It is a vehicle tailored to deliver a rich, inviting experience not just for its driver, but also for its passengers, with rear seats set slightly inboard to ease conversation between front and rear passengers. It is a vehicle with interior details and materials that look and feel as elegant as they are forward-thinking, from the dark red seat stitching to the soft touch materials.
And it is a vehicle that carries itself with style, with a long hood, short overhangs, large wheels and a slim cabin, presenting proportions that lend themselves to a sense of strength and vitality. It’s a design that looks as though it’s in motion even when it’s not.
Attention to detail sets CX-3 apart
The subcompact crossover segment is growing quickly, but CX-3 stands alone with its attention to detail and purpose-led ergonomics. Standard inside CX-3 is a push-button starter and Mazda Connect infotainment offering Bluetooth phone pairing, audio streaming, USB ports for phone charging and entertainment connectivity and Commander control knob, as well as a seven-inch color touchscreen interface – all means of keeping connected in a quick-paced environment.
CX-3 feels distinctly “Mazda,” from its materials to its layout that puts the driver and passenger comfort and control above all else. Yet, it charts new territory with an intimate environment designed to feel timeless and personalized, catering to those who sweat the details and crave not just a mode of transportation but an experience and expression of their personalities.
Curb appeal aplenty
The front view of the CX-3 is designed to present a bold look that suits the model’s stylish proportions. The grille stacks seven fins with available silver-painted front edges to create an expression of concentrated energy that flows horizontally. The signature wing grille surround is stout and three-dimensional, as if machined from solid metal. It forms the starting point for a powerful sense of speed that flows across the entire body. CX-3 is available in the newly developed Ceramic Metallic body color, which was introduced on the 2016 Mazda MX-5 Miata. Its expression of a finely honed metallic surface and strong sense of hardness changes in appearance depending on the angle and intensity of light hitting it. The color joins Soul Red with show-car-levels of paint quality. Mazda had to develop an entirely new paint process to apply these industry-unique colors, and they further make the CX-3 stand apart from its more pedestrian competition.
The interior offers a high-quality and sophisticated feel that complements the exterior design. Attention was paid to every detail, including the cohesiveness of designs and quality of materials. The surrounding character line and relatively high beltline, along with the deeply sculpted threedimensional form of the door trim, create a comforting atmosphere for front-seat passengers. All information displays and control systems are positioned in toward the driver based on “Mazda’s Head-up Cockpit” concept. Each part has been refined to provide the interior with a polished, high-quality feel. Examples includes the available dark red accent color used on the door trim armrests and floor console kneepads and the sharp form of the inner door handle bezels, which look as if they were sculpted from solid metal.
The front view of the Mazda CX-3 is designed to present a bold look that suits the model’s stylish proportions.