DELUSIONS OF GRANDEUR
“CNN has touted itself as ‘the most trusted name in news’ for as long as anyone can remember, and viewers of the channel are reminded of this every hour, on the hour, by hearing the basso profondo voice of James Earl Jones bellowing this claim,” writes Colby Hall, a columnist for Mediaite.com.
“And while all networks tend to bend or interpret studies or reviews to create promos, what is their source to even theoretically support such a claim? We doubt it exists. The last study we found that could even technically bolster this claim comes from a 2002 Pew Study. Yes, one that is 15 years old,” says Mr. Hall.
He also cites a new University of Missouri poll which places CNN in the middle of the pack of “most trusted news sources,” and a more recent Pew poll which found the network to be in ninth place. He suggests CNN re-evaluate its standing.
“Given the current media landscape, and the lack of support for their claim, it’s probably time for them find a new tagline. That is, if they truly care about being trusted,” concludes Mr. Hall.