The Washington Times Weekly - - Politics -

Vil­i­fy­ing Repub­li­cans has be­come a cot­tage in­dus­try among Democrats who seem to think that ag­gres­sive, in­sult­ing talk about one’s po­lit­i­cal ri­vals is a sign of au­thor­ity and pur­pose. Yeah, well. Strate­gi­cally placed White House claims that the Grand Old Party is “reck­less and ir­re­spon­si­ble” have gone on for days. The news me­dia has chron­i­cled ev­ery barb and st­ing. But one long­time ob­server of po­lit­i­cal the­ater says the Grand Old Party could cap­i­tal­ize on the trend.

“I pro­pose it’s time to mount a Repub­li­can ‘charm of­fen­sive.’ Don’t laugh,” de­clares Roger L. Si­mon, founder of PJ Me­dia. “Here’s what I mean. Mount a charm of­fen­sive to­ward the Amer­i­can peo­ple. Start to se­duce them. Al­most ev­ery­one be­lieves in con­ser­va­tive ideas, es­pe­cially in the eco­nomic area, when they stop to think about it.”

Mr. Si­mon con­tin­ues, “Stop yelling and scream­ing about Pres­i­dent Obama and call­ing him the worst pres­i­dent in his­tory, even if he is. Stop ful­mi­nat­ing against Harry Reid and Eric Holder and the rest of the abysmal crew. Stop even ex­co­ri­at­ing the ex­e­crable Democrats in Congress who just voted them­selves ex­emp­tions from the Or­wellian Af­ford­able Care Act that you can’t have.”

Repub­li­cans should treat lib­er­als like “mis­guided chil­dren” in a folksy way, he ad­vises, as Ron­ald Rea­gan once did in a 1980 pres­i­den­tial de­bate with then-Pres­i­dent Jimmy Carter. With steely re­solve and friendly grin, Rea­gan told Mr. Carter, “There you go again,” which be­came an iconic phrase of the era.

“Ap­proach it this way,” Mr. Si­mon ad­vises the GOP. “And do it smil­ing. In other words, co-opt Amer­ica. It’s wait­ing for it. And it needs it.”

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