THE MEDIA AND THE GOP
Voters must wonder if the Republican presidential debates are entertainment or a sports match. Overcome with ratings lust, the pushy broadcast media has packaged the debates as brash combat, complete with whirling graphics and monumental sets. Moderators have taken liberties with candidates and content. Now comes the pushback from outsider candidates like Ben Carson.
“When will politicians entirely fire the media? We can thank Carson and fellow political outsider Donald Trump for inculcating their fellow Republicans on how the media actually works circa 2015,” says Simon Dumenco, an Ad Age columnist, who notes that the diminishing cultural power of the TV networks allows the pair to essentially write their own narratives.
“As self-made phenomena who have left political pundits both bewildered and agog, they feel like they can proceed without playing ball with the media, thank you very much,” Mr. Dumenco concludes, “Trump and Carson are, at the moment, acting like content marketers, secure in the presumption that if they just keep on entertaining the electorate, journalists will have no choice but continue to show up and dutifully take dictation.”