GoPro’s Hero6 camera really can hold steady
Video comes out stable in almost all our tests
and one not fully realized with the Hero6. It is a tiny GoPro camera without a gimbal, after all. Sure, there are still shakes, like in those moments when I ran across the dock by the sea plane or even walked slowly on it. But for more normal situations — like panning the wall of ice cream posters or sitting in a pool of sprinkles at the ice cream museum and having them thrown at the camera — the results are everything you’d wish for. The camera comes at an important time for GoPro. Since going public in 2014, the company has been hurting, as investors worry that the action-camera crowd bought their GoPros and saw no need to upgrade.
The stock is down from its 52week high of just over $17.68, closing at $9.88 on Friday. It opened at $31.34 in its 2014 debut.
But in a TalkingTech podcast interview with USA TODAY, GoPro founder Nick Woodman said he believes that there’s lots of upside for the company and that his audience of camera users will feel the need to upgrade to the Hero 6.
“Because of the image stabilization, your shots look much more professional and accomplished than they did on our previous generation of cameras,” he said.
And that will appeal to both consumers and professionals, Woodman said.
Beyond the steadier images, GoPro added a new processor to the Hero6 that makes off-loading clips from a GoPro to the smartphone three times faster, the company says.
The goal at GoPro is to stop people from running to their computers to import footage and instead to use the GoPro app. The new Quik Stories app will make an automatic movie for you on your phone.
GoPro has a long way to go there. The app is cute, but after using the templates once or twice, the auto movies can get a little stale.
And at a time when smartphones have gotten better than ever with state-of-the-art cameras that can shoot in ultra-high 4K resolution, why buy a GoPro at all, Woodman was asked at the event.
“You can’t surf with an iPhone, and you can’t ski with one,” he replied.
Beyond the Hero6, GoPro is also introducing a consumer 360degree virtual reality camera, the $699 Fusion, at a time when consumers have shown little interest in previously released VR cameras.
The Fusion is an expensive buy, but Woodman said he thinks he has a shot thanks to his software, which offers consumers the best of both worlds — 360-degree and flat views.
With the “Over Capture” plugin, coming later this year, consumers can shoot in virtual reality and use the software to pull out a flat version that can be shared to social media.
The Fusion will be available in November.
The Hero6 has a new processor the company says makes off-loading clips to a smartphone three times faster.