PROTECT AND PERFECT
New, innovative color products make it easier for sun protection to play a part in everyday makeup regimens. Says Jameson Slattery, vice president of global marketing at Colorescience, “Consumers are becoming more educated about the need to use sun protection daily, and not just on weekends or when they are visiting the beach. They’re looking for multifunctional products that elegantly combine high-quality SPF into their existing beauty routine.”
New broad-spectrum foundations like Giorgio Armani’s SPF 25 Power Fabric and Dior’s SPF 50 Dreamskin Perfect Skin Cushion do the trick, providing a smooth complexion as well as a sun barrier. “Many of these products are allowing the consumer a one-product solution that can give you blemish correction and protection at the same time. That’s where we’re seeing the strongest growth,” says the NPD Group’s Karen Grant.
And when used alongside other sun protectants, these multitasking cosmetics will reduce the risk of missing a spot or two. “If you have an SPF in your primer and foundation, it’s unlikely that once you’re applying those products you’re going to miss the same spot on your face with multiple products,” says Slattery, who adds that Colorescience’s SPF 50 Sunforgettable brush-on sunscreen, with its mineral powder that can be layered seamlessly over a full face of makeup (on the go, no less), was specifically developed for all-day reapplication.
clockwise from top: Les Beiges Gel Touch Healthy Glow Tint SPF 15, Chanel ($60). The Forum Shops at Caesars, 702-7352555; chanel.com. Dawn Patrol SPF 30 Classic Primer, Coola ($42). Sephora, The Forum Shops at Caesars, 702-228-3535; sephora.com. Power Fabric Longwear High Coverage Foundation, Giorgio Armani ($64). Neiman Marcus, Fashion Show, 702-731-3636; neimanmarcus.com. Dreamskin Perfect Skin Cushion, Dior ($42).
Sephora, see above. Sugar Candy Tinted Lip Treatment SPF 15, Fresh ($24). Sephora, see above. Laguna Body Tint Broad Spectrum SPF 30, NARS ($45). Saks Fifth Avenue, Fashion Show, 702-733-8300; saks.com. Mineral Corrector Palette SPF 20 ($54) and Natural Finish Pressed Foundation SPF 20 ($55), Colorescience. Skinfuzion, 11201 S. Eastern Ave., Ste. #210, Henderson, 702280-2284; colorescience.com