Planet Fit­ness raises $1M for Boys & Girls Clubs na­tion­wide

Woonsocket Call - - Blackstone Valley -

Planet Fit­ness, Inc., one of the largest and fastest-grow­ing fran­chisors and op­er­a­tors of fit­ness cen­ters in the U.S., an­nounced to­day that to­gether with its fran­chisees and mem­bers, it has raised more than $1 mil­lion for its non­profit part­ner, Boys & Girls Clubs of Amer­ica, as a re­sult of the Com­pany’s Oc­to­ber mem­ber­ship sale. The an­nual fundrais­ing ef­fort, now in its sec­ond year, sup­ports Planet Fit­ness’ phil­an­thropic ini­tia­tive, The Judge­ment Free Gen­er­a­tion™, which aims to pre­vent bul­ly­ing and pro­mote kind­ness.

Since 2016, Planet Fit­ness and its fran­chisees have do­nated nearly $3 mil­lion in sup­port of the cause. As part of the pro­gram, the Com­pany has funded first-of-its-kind anti-bul­ly­ing/pro-kind­ness train­ings for Boys & Girls Club staff and youth, rec­og­nized stand­out Boys & Girls Club teen lead­ers with schol­ar­ships for em­body­ing the val­ues of kind­ness and ac­cep­tance, en­gaged in on­go­ing vol­un­teer ef­forts, and built wel­com­ing gym spaces at Boys & Girls Clubs.

From Oc­to­ber 2 – 13, Planet Fit­ness do­nated 100 per­cent of en­roll­ment fees for ev­ery new mem­ber who joined a lo­ca­tion in-club or on­line. Dur­ing that time, ex­ist­ing mem­bers were also in­vited to make do­na­tions in-club.

“As a com­pany, we are com­mit­ted to do­ing our part to shape a world where ev­ery­one feels ac­cepted and like they be­long,” said Chris Ron­deau, Planet Fit­ness CEO. “For us, the phrase ‘Judge­ment Free Zone’ is not just a mar­ket­ing tagline, it’s a core value that we strive to em­body through all as­pects of our busi­ness. Our goal through this ini­tia­tive is to em­power youth to grow up con­tribut­ing to a kin­der, more judge­ment free planet, and we hope that this ef­fort will pos­i­tively im­pact their ex­pe­ri­ences not only to­day, but into the fu­ture.”

“Pro­vid­ing kids and teens with in­clu­sive, emo­tion­ally-safe spaces where they can be them­selves is cen­tral to our mis­sion,” said Boys & Girls Clubs of Amer­ica Pres­i­dent and CEO Jim Clark. “For kids and teens to rec­og­nize that they are de­serv­ing of great futures, they must love their Club ex­pe­ri­ence and that starts with feel­ing en­gaged and sup­ported. The part­ner­ship and fund­ing from Planet Fit­ness has al­lowed us to pro­vide Boys & Girls Club staff and youth with train­ing and re­sources to shape cul­tures of kind­ness and ac­cep­tance in our Clubs.”

Planet Fit­ness of­fers ex­tremely low mem­ber­ship fees and a va­ri­ety of ben­e­fits, in­clud­ing a high-qual­ity fit­ness ex­pe­ri­ence of­fered in a wel­com­ing, non-in­tim­i­dat­ing en­vi­ron­ment, which it calls the Judge­ment Free Zone®, brand name car­dio and strength equip­ment, fully-equipped locker rooms, flat screen tele­vi­sions and much more.

To find a Planet Fit­ness club or learn more about the Judge­ment Free Gen­er­a­tion, please visit Plan­etFit­ness.com.

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